Cookie settings

Choose what you accept. You can come back anytime via the footer (Cookie settings).

Strictly necessary

Basic site functionality and remembering these preferences. Cannot be disabled.

Traffic analytics

Google Analytics 4: which pages work and what to improve. Aggregated data, no names or emails.

Marketing

Google Ads: measures which campaign brought your quote request and may show relevant ads.

Fiber IT
ro
Marketing · Facebook & Instagram

Facebook & Instagram Ads

On Google you are found by people already searching. On Facebook and Instagram you reach the ones who do not know you yet, and you bring back the ones who visited your site and left without buying. We make the ads ourselves, on your brand, and optimize them weekly.

  • We make the ads ourselves
  • Fixed monthly subscription, no cut of the budget
  • Monthly report with clear numbers

WHY US

Four things you get differently with us

On Facebook and Instagram the ad itself makes the difference. Here is how we make it.

We make the ads, you do not buy them elsewhere

Short videos, carousels, stories: we design and edit them ourselves, on your brand. You send us the material about what you sell, photos and footage of your products or services, and we turn it into the ads. You do not have to find someone else to create them.

You see which ad brought which customer

We measure properly from day one, directly on your site. Every month you get a short report: how many people bought or contacted you, from which ad, and what each one cost.

A fixed monthly subscription, set at the start

You pay the same amount every month, no matter how much goes into the ads. We do not take a cut of the budget, so we have no reason to push you to spend more.

We do not let an ad wear out

On Facebook and Instagram an ad wears out: the same people see it too many times and stop reacting. We replace it before it becomes wasted money and move the budget to what works.

How we work

4 steps

From first call to results · see the process

13 years · hundreds of projects

The experience we bring

13 years

In digital · since 2013

500+

Projects delivered

80+

Sites & stores delivered

1-2 days

Quote response time

WHERE IT WORKS

Where Facebook and Instagram ads bring customers

Find your field in the list and see what it would mean for you.

  • Online stores

    • Your products show up in the feed, with the price, to the right people
    • You bring back people who added to cart and left
    • You reach people similar to your current customers
  • Restaurants & delivery

    • Your menu and offers reach people within a few kilometres
    • Bookings and orders straight from Instagram
    • You fill the tables on slow days, with offers at the right hour
  • Real estate

    • A photo carousel of the property, shown to people in the area and of the right age
    • A contact form filled in directly inside Facebook, without leaving the app
    • Enquiries from interested people, not just likes
  • Clinics & aesthetics

    • Your services and packages reach patients in your area
    • Booking straight from Instagram
    • You remind the people who visited your site that you are there
  • Auto & service

    • The cars in stock reach buyers in your region
    • Service and tyre offers right in season
    • Test drive and service bookings straight from the ad
  • Tourism & events

    • Your packages and offers reach the right audience, with video that sells the experience
    • You remind the people who looked at the destination and did not book
    • Direct bookings in season and before it

FIRST STEP

Ask for your Facebook and Instagram plan

Tell us what you sell and the monthly budget you have in mind. We reply as soon as we can, and the full plan, with the right audience and the first proposed ads, reaches you in 1-2 working days.

Get your free plan

We reply as soon as we can · full plan in 1-2 working days

OUR PROCESS

How we work on Facebook and Instagram, step by step

Four stages. You know from the start what comes next and when customers begin arriving.

Analysis Measurement Weekly Reporting
  1. Analysis and strategy

    first week

    • We discuss your business, your products and who actually buys from you
    • We look at what you tried so far and why it worked or did not
    • We set clear targets: how many customers and at what cost per customer
  2. Measurement and launch

    second week

    • We wire up measurement on your site, so we know which ad brought which customer
    • From your photos and footage we make the first ads, in several variants
    • We launch in phases and watch the numbers daily in the first week
  3. Weekly optimization

    ongoing

    • The variants that bring customers get the budget, the rest are stopped
    • We bring back people who visited your site and did not buy
    • We swap out ads that have worn out before they burn budget for nothing
  4. Reporting and growth

    monthly report

    • A short report, in numbers you can read
    • We put more money only behind what has proven it brings customers
    • We prepare the big moments in advance: Black Friday, holidays, high season

FREQUENT QUESTIONS

What clients ask us about Facebook and Instagram ads

How long until I see the first results?

The first customers can show up 3-14 days after launch. In the first 7-10 days the platform is still learning who to show the ad to, so results settle after that. If the goal is to be known rather than to sell directly, you see from day one how many people you reach.

How is this different from Google Ads?

On Google you appear when someone is already searching for what you sell. On Facebook and Instagram you reach people who are not searching but are open to your offer, and you bring back the ones who visited your site and did not buy. The two work best together: one catches intent, the other creates it.

What is the minimum budget I need?

We recommend at least 200-300 EUR a month in ads so we have data to optimize on. For sustained growth, 600-2,000 EUR a month. The bigger the budget, the faster the platform finds the people who buy from you.

How much do your services cost?

We work on a fixed monthly subscription, set at the start in the quote. The amount stays the same no matter how much you invest in ads: we do not take a cut of the budget. The subscription covers the strategy, the ads we make, measurement, weekly optimization and the reports. No hidden charges and no minimum-term contract. You get a personalized quote in 1-2 working days.

My ad account is restricted. Can you help?

Yes. We have worked with Meta accounts since 2013 and we know what leads to restrictions and how to avoid them. If your account is already restricted, we help you recover it before we start the campaigns. If you have no account, we open one properly from the start, in your company's name.

Another question? Write to us directly

Want to be seen by people not searching for you yet?

Let us build your Facebook and Instagram plan

We look at what you sell and to whom, propose the right audience and the first ads. Within 1-2 working days you have the plan and the budget worth starting from.